13

Specialized SEO

SEO for specific channels and business types, video, local, international, e-commerce and more.

1
Video & YouTube SEO
How to rank videos on YouTube and win video results on Google.
2
Local SEO deep dive
Winning the map pack and 'near me' searches for a physical business.
3
International SEO & hreflang
Serving the right language and region version of a page to the right user.
4
E-commerce SEO
Ranking product and category pages that actually drive sales.
5
Programmatic SEO (at scale)
Generating many high-quality pages from a template and a dataset.
6
Image & visual search SEO
Getting your images found in image search and visual tools like Google Lens.
7
Voice search optimization
Being the spoken answer when people ask assistants a question.
8
News & Google Discover
Earning traffic from Top Stories and Google's Discover feed.
9
Entity & semantic SEO
Optimising for meaning and things, not just keywords.
10
B2B & SaaS SEO
Ranking for a long, considered buying cycle with technical buyers.
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