Page builders and alt text (important)

Why Divi/Elementor sites may keep re-flagging alt text even after you fix it.

4 min read Intermediate

Alt text is written to the WordPress Media Library (the attachment's _wp_attachment_image_alt). That's the canonical field and it feeds SEO, structured data and accessibility tools.

But some page builders (Divi, Elementor and similar) store each image's alt inside the module settings and render the <img> without pulling from the Media Library. On those sites, the rendered on-page alt can stay empty even after the Library alt is set, so a re-crawl re-detects the same images.

This is expected. The Library alt IS fixed and permanent; only the builder's rendered markup lags. You can confirm by checking the attachment in Media Library, the alt is there.

  • For fully rendered on-page alt on a builder site, edit the image in the builder module directly.
  • For SEO and AI-readability, the Media Library alt is what most systems read, so the automated fix still delivers value.

To fix ALL builder-rendered images at once (without editing each module), install the server-side alt backfill below, see the linked guide.

Related guides

Still stuck?

We’ll get back within one business day.

Contact support